The Rainbow Africa, a new independent investment bank founded by Jacques A. LOM, officially launched its operations in Casablanca on April 6, 2026. The firm aims to support executives, shareholders and investors on their most transformative strategic decisions, in an environment where capital is more demanding and investor selectivity is increasing.
Positioned in the independent financial advisory space, The Rainbow Africa operates across four core practices: mergers and acquisitions, capital raising, strategic advisory and restructuring. The firm advocates an approach based on direct senior involvement, quality of analysis and rigorous execution discipline.
A response to the rise of private capital
The launch of The Rainbow Africa comes at a time when the Moroccan market is experiencing strong investment momentum, driven by solid fundamentals and the rise of private capital. Morocco is becoming a natural anchor point between international capital, entrepreneurs and long-term projects.
The value of advisory is measured by the clarity of its analysis, the soundness of its judgment and its ability to see a transaction through to completion. Jacques A. LOM, Founder & Managing Partner
An experienced team
Jacques A. LOM, founder and Managing Partner, has over fifteen years of experience in financial advisory and investment, with a career marked by transformative transactions for major Moroccan and international groups. He is joined by Inasse Aljami, Senior Manager, specialized in Transaction Services, who has supported international investment funds and strategic groups on cross-border transactions.
A selective and demanding approach
The Rainbow Africa positions itself as a demanding advisory firm, recognized for the rigor of its work, the quality of its relationships and its ability to conduct complex transactions. The firm intends to build, over time, a firm capable of operating with a deep understanding of Moroccan and regional realities, a culture of excellence and execution discipline.





